How Organisations Use Program Promotional Videos

1

Raise Awareness & Participation

Show your program’s purpose, reach, and positive impact with local communities, encouraging greater engagement and increased awareness.

2

Showcase Real Stories

Capture authentic testimonials and success stories from participants, partners, and stakeholders to build credibility and emotional connection.

3

Secure Future Funding & Support

Demonstrate outcomes and achievements in a powerful, visual format that resonates with decision-makers and helps justify ongoing investment.

Watch Examples of Our Work

NSW Department of Education

Program Promotional Video

University of Technology Sydney

Program Spotlight Video

Fire and Rescue NSW

Program Promotional Video



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Client Reviews:

Greater Visuals was awarded a tender to film a training video for Fire and Rescue NSW. We were immediately impressed by Orville’s professionalism, particularly by the background research he conducted to understand the complexities and sensitivities of our project. Orville and his team were accommodating to our needs and dedicated to our cause. They produced a video of exceptional quality and exceeded our expectations in every way.
Kamarah Pooley

Fire Research Officer, Fire & Rescue NSW

Orville was a key stakeholder in capturing b-roll footage and imagery of candidates for the NSW Training Awards. These assets have helped us promote our programs across the NSW Department of Education, more effectively, and we have seen significant returns on our investment.
Eduardo Carvallo Carrera

Strategic Communications Manager, NSW Department of Education

I have worked with Orville on several projects now to deliver a NSW Government program which aims to connect local schools to local industries…Without Orville I would not have been able to deliver quality virtual workshops which are interactive and engaging for the students. I tried and tested doing these activities myself, when I didn't have the budget for technical support and it only proved how great of a job Orville does. Numerous times he has gone above and beyond, an example of this is for our recent Career and Further Educational Pathways project which we travelled across Sydney for.
Skye Weeks

Manager Customer Service, NSW Department of Education

Frequently Asked Questions

1. Why should we use video to promote our program?

Video is one of the most engaging and accessible ways to communicate complex initiatives. It helps you reach wider audiences across Sydney and regional NSW, making your program’s impact easy to understand and share.

2. Can program promotional videos be tailored to different audiences?

Yes, videos can be customised for students, educators, stakeholders, or the wider community, ensuring the message connects with the right people in the most effective way.

3. How long should a program promotional video be?

Most organisations find that videos between 60 and 120 seconds are the sweet spot, long enough to tell your story with impact, but short enough to keep audiences engaged. The ideal length depends on your platform (social media, events, websites) and your communication goals.

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